Try an experiment this year. Make a commitment to sending handwritten notes every week (yes. with a stamp. via the U.S. Postal Service). Start small, with just three a week, and see what kind of results you get. Document your expectations and compare them to what actually happens.
What’s the big deal with handwritten notes? Aren’t they old school? Yes, they are old school in the best possible way. Old school meets new school in the midst of high tech communication – Facebook, LinkedIn, Twitter, Instagram, Pinterest, and more – a personalized note to a client, donor, colleague, or friend provides the opportunity for you to send a unique message centered on the recipient.
Take a break from the practice of group message delivery; total focus is on one person. The main point here, though is that the note is NOT all about you and your achievements; it’s about the person who’s receiving the note. You’ll join the ranks of the very Likeable Dave Kerpen who is a note writer. Can he track the success of his career directly back to those notes? No, and yet, he continues to write them AND he encourages others to write them as well.
Staying connected with people who are important to you takes time, energy, and creativity. When you do it right, you stand to see some amazing results – for you, your business, and your clients. So get that pen out and get to work!
Drop me an email or a handwritten note to let me know how this works for you.
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