Are Your Goals as Sweet as Halloween Candy?

Whether you’re talking personal or professional goals, they’ve got to light a fire under you the way Halloween candy motivates kids. How much time do you spend setting goals for your business and personal lives? And do you stack the deck in your favor by limiting the challenging goals so that you’ll be able to […]

Press the Send Button: Scary and Freeing

“Do one thing every day that scares you.” Eleanor Roosevelt Scary moment of the day has passed. And at that freeing moment, comes a feeling of giddiness I hadn’t expected. The email has been sent. The invitation has been issued. The worst that can happen? Rejection. The best that can happen? Oh my goodness; I […]

Do You Know Your Audience(s)? Are You Sure?

When was the last time you confirmed whom you want to reach with your messaging? Has your business focus and audience changed / expanded / contracted over the past year? Your business is humming along. You’re meeting your sales goals. You’re following your business plan (or at least what you remember of your business plan). […]

Be Different

As we share the stories of our business, we’re encouraged – even pressured – to highlight the differences between our business and that of our competitors. Surprisingly, though, we’re still encouraged – even pressured – to blend into the crowd in our personal lives. So today, I invite you to join me in taking a […]

10 Tips to Get More Followers – Courtesy of Guy Kawasaki and Peg Fitzpatrick

If sharing is caring, Kawasaki and Fitzpatrick are the King and Queen of caring. Hubspot’s Amanda Sibley hosted a webinar featuring Guy Kawasaki and Peg Fitzpatrick a/k/a The Dynamic Duo of Social Media. This was a no-nonsense webinar packed with useful information. Here are the Duo’s 10 Tips to Get More Followers: Be Valuable – Inform, […]

It’s Your Turn. Make Your Move. Share Your Story.

Will everyone want to do business with you? Absolutely not. Your job, then, is to find people who appreciate your unique talent, skills, and offerings. Sounds simple enough, doesn’t it? You know your business. You’ve fine-tuned your craft. And now, you’re waiting for the phone to ring or an email to arrive. I’ll let you […]

January’s Clean Slate: Take Advantage of the Opportunity to Recharge, Restart, and Reboot

Thanks to the Your Turn Blog Challenge, I’m on a roll. This is day four of the seven-day challenge. I’ve completed four blog posts, joined two blogging communities, and put an end to my drought in the blog-o-sphere. Like many people, I’m using the start of the new year as an opportunity to set some […]

Oxymoron or Smart Strategy: Planning for Spontaneity

I don’t use the word oxymoron every day, and that’s probably a good thing! While the concept of planning to be spontaneous sounds a bit odd, let’s see how these two concepts might work together in your business. You know where you want your business to go. You know where you want to be in three […]

Attitude of Gratitude: There’s a Lot to be Grateful for in my Life

Faceboook is overflowing with gratitude challenges. People are challenging their friends, family, and colleagues to identify those things in their lives for which they’re grateful. My friend, Maura Halkiotis, challenged me to identify and post three things I’m grateful for each day for five days. I altered the challenge a bit: here’s my list – all […]

Serving Your Clients: Are You Giving Your Clients What They Need, or What YOU Want Them to Need?

There you are happy as can be, having more fun than you ever imagined. Your product is operating just as you hoped it would. And yet, you can’t do the happy dance of success. Why not? Nobody’s buying what you’ve got to sell. You see, it doesn’t matter how good you are at serving up […]