Oxymoron or Smart Strategy: Planning for Spontaneity

I don’t use the word oxymoron every day, and that’s probably a good thing! While the concept of planning to be spontaneous sounds a bit odd, let’s see how these two concepts might work together in your business. You know where you want your business to go. You know where you want to be in three […]

Serving Your Clients: Are You Giving Your Clients What They Need, or What YOU Want Them to Need?

There you are happy as can be, having more fun than you ever imagined. Your product is operating just as you hoped it would. And yet, you can’t do the happy dance of success. Why not? Nobody’s buying what you’ve got to sell. You see, it doesn’t matter how good you are at serving up […]